Everyone and their cat is starting an online business these days, and with more competition than ever, my monthly SEO packages are designed to place you above your competitors and get you the best ROI in your digital marketing strategy.
That’s because SEO is hands-down the most effective way to get your products and services in front of your ideal customers.
You might be here because you know that already, in that case you can skip all the stats and head straight to the info on my monthly SEO packages.
You might be wondering why you should bother with SEO, especially when there’s a whole team of content marketing options you can use to generate leads for your business.
Let’s take a look at social media. You probably know that I use it myself to generate leads. But I can also tell you it’s got a short lifespan, and the goalposts constantly change.
One week you’re going viral on TikTok, the next, nobody gives a crap about your business, and they’ve moved on to “the next big thing.”
It’s not sustainable.
Of course, there are always paid ads (PPC), but you’re paying for every single lead that may not even become a sale.
And as for email? It gives a great ROI, but you need to build an engaged list first, which sounds A LOT easier than it is.
You’ll notice that I work heavily on my SEO, despite having a decent following on TikTok, Instagram, LinkedIn and an engaged e-mail list.
That’s because SEO works better than any of these marketing strategies for long-term results.
Even in a super competitive industry like mine!
SEO continues to work behind the scenes for your business for months (even years!) after you’ve done the work. In fact, the longer you’ve been working on your SEO, the more Google loves your website and wants to show it in their search results!
So when your potential customers search Google for a product or service and they are served with your website, they’re instantly hooked.
Because they trust Google. And Google is telling them to trust your business.
Truthfully, the best time to start “bothering with SEO” is right now.
If you’re wondering why SEO is a monthly service, and if you need regular SEO work on your website, let’s explore why this is best for long-term results.
marketers say that organic search has the best ROI of any marketing channel.
the number of people using Google search daily. That’s a whole lot of potential customers!
people never scroll past the first page of Google. The closer you can get to page 1, the better!
of marketers see SEO as more effective than Pay-Per-Click advertising.
Back in 2013 I was a travel blogger, working as an au pair in Germany and trying to launch my first web design business.
One day, I checked my stats and saw that my websites were seeing a very small amount of traffic from Google.
I started digging deeper – inhaling every piece of content I could find about SEO, levelling up my website design, optimising my blog posts with keywords – you name it, I tried it.
Once I was hitting 1000+ visitors per day, I knew I was on to something. And before I knew it, I was designing and building websites full time to fund my travels.
Fast forward to today and I’ve developed SEO strategies for companies of all shapes and sizes – from small local businesses to international startups.
Let me give you some real-life examples of SEO playing a big role in business growth.
You’re a service-based business who has dabbled in paid ads and the rest of your business comes from networking and referrals.
But the ad fees are racking up fast, and referrals have slowed, so now you’re losing more money than it’s worth in the long run.
You’d love to have a reliable stream of leads to your business. One that doesn’t cost you per click or rely on someone recommending your service.
That’s where SEO becomes your new best friend.
With an SEO strategy designed to target your ideal clients searching for your services on Google, you’ll find the enquiries come flying in rather than you having to chase or pay for them.
And the best part? Google did all the hard work for you.
You’ve got an amazing range of products on your website, but your monthly sales volume just isn’t consistent. This makes it hard to predict where you’ll be next month, let alone next year!
On the months you run Facebook ads you find things are better, but you’re paying for every click and sometimes those clicks don’t convert to sales.
Enter (yep, you guessed it) SEO.
With a solid action plan and SEO strategy in place, you can attract targeted traffic to your products every month.
And not just any old traffic, but people who are already looking for your products before they even find your website – making them twice as likely to click through to checkout.
Showing up for free in ideal customers’ search results? Yes please!
The next steps are super simple.
Start by filling out the application form below to tell me more about your business, goals and budget. Then, I’ll be in touch to book a call so we can chat everything through and start working on your SEO!
All monthly SEO packages include keyword research, technical SEO support, on-page SEO and monthly reporting.
The higher packages feature done-for-you on-page optimisation, off-page SEO such as link building, local SEO and other advanced tactics.
Whether you go for a lower budget retainer and spend more of your own time working on it, or you go for a high budget retainer to have someone else implement the work and apply more advanced strategies, you get out of SEO what you put into it.
If you have the budget to invest in a higher tier monthly SEO package, I would recommend it for the best results.
SEO is not a “set it and done” task. The initial phase of any monthly SEO retainer involves lots of analysis, research and on-page SEO.
Even if this initial work snags you the top spot on Google’s search results, you’ve then got a lot of work to do to keep your website there!
Once you have more reporting and analytics to work with, as well as initial results, typically you will need to further optimise content based on your results.
If you’re looking to DIY your SEO, I recommend taking my SEO course, The SEO Hive.